Tuesday, September 22, 2009

Class Notes for 9/10/09

"God is in the details" - Mies Van DerRoche - it is important to have big ideas and the detail must be perfect.

"Nothing ever goes away" - Marshal Mcluran - example - cars replacing horses, horses didnt go away they have just moved into a new category/art.



highlight - lightest part of photo
midtone
shadows


terminiology

factual - denoteatedinformation design ex. sources

Connotated - Text that is more subjective. ex. poetry, lyrics etc.

weights - thickness of fonts

TYPE FACES HAVE CHARACTER!!!

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