The new Mini's MINIMALISM Calendar for 2010, challenged designers--roughly 4,000 of them--to produce "creative interpretations of the topic of efficiency and CO2 reduction." The only visual design guideline was that a profile of the iconic car had to be somehow integrated.
Twelve finalists were chosen from the thousands of submissions, and the resultant calendar is now on sale. The calendar is creative and innovative. My favorite image is the one of the too hands being held up to it look like the front view of a car. Reminds me of how kids always make shapes with their hands and the show on the wall makes it look like an animal or object etc
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