Imagine a future when you can learn about the origin of every product before you buy it. Would you second guess your purchase if you discovered that the bag you want was made by migrant workers in a sweatshop? US-based Baggu thinks so and they're leading the charge with an assortment of beautiful and reusable bags that are "Ethically made in China," according to the tag on each bag. Their phrasing probably seems like a smoke screen to skeptics who want to support their local economy and are dubious of Chinese imports. However, Baggu's promotion of their fair labor practices elevates the importance of knowing more about what you purchase. We hope that this kind of tag transparency, coupled with advances like Good Guide's iPhone app, continues to empower us with instant product information that will make us all more ethical consumers.
Monday, November 23, 2009
MADE IN CHINA
Imagine a future when you can learn about the origin of every product before you buy it. Would you second guess your purchase if you discovered that the bag you want was made by migrant workers in a sweatshop? US-based Baggu thinks so and they're leading the charge with an assortment of beautiful and reusable bags that are "Ethically made in China," according to the tag on each bag. Their phrasing probably seems like a smoke screen to skeptics who want to support their local economy and are dubious of Chinese imports. However, Baggu's promotion of their fair labor practices elevates the importance of knowing more about what you purchase. We hope that this kind of tag transparency, coupled with advances like Good Guide's iPhone app, continues to empower us with instant product information that will make us all more ethical consumers.
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